Overloading Site
Often, site owners make the mistake of overloading the site with a
variety of different fonts, scattered images, incompatible color
palettes and other elements that are stylistically unrelated to each
other. This can happen for a number of reasons. When developing a
website, try to limit yourself to one style. Do not choose more than two
or three colors, use one logo and font, and stick to this choice on all
pages of your site. Therefore, select all the appropriate fonts and
style that are made by professional designers and are initially set up
in templates.
Poor Structure of The Site
One of the main mistakes when creating a site is a mess on its
pages. This may include inconvenient navigation, a jumble of blocks with
content, a curved layout, the inaccessibility of buttons, links, search
strings and other significant elements. Therefore, make sure the site
visitor must clearly understand the entire structure of the site and use
the menu on each page in the same place. In case the structure of the
site is complicated, you can create its map and use such a useful
function as search. Absolutely every page is obliged to give a person
clear instruction on the site.
Too Many Calls to Action
In order to eliminate the confusion of your visitors, you need to
include only one call to action in each page of your website. Usage of
too many calls to actions can make your customers get frustrated and
even abandon your website. Therefore, make it very simple and easy for
your visitors. Use graphical accents to make your sign-up button. One
look should tell your users what action they need to take regarding
purchasing or buying products.
Poor Quality linking & Inappropriate Images
The links and images on your website must be clearly visible to
your visitors. If links are not clearly visible to the user, then it
would be frustrating them. Having poor-quality links on your website is
regarded as one of the biggest websites designing mistake. On the other
hand, bad images and graphics can quickly convey complex thoughts. An
error will be the use of images and links that have no meaningful
connection with the rest of the content and theme of your site. When
links and images are not related to the main theme, it can confuse
readers and divert their attention.
Well-designed pop-ups or pop-ups can bring a lot of benefit to
the site. But often pop-ups cause users discomfort and irritation. In
order to avoid aggressive pop-up windows, does not use pop-ups
immediately when you open the page. Make them unobtrusive and do not
overlap the content. Use banners of reasonable size that will be easy to
close. Create an attractive text that will help you gather the
information you need. Create visually attractive pop-ups and they will
bring good to your site.
Infinite Page Scrolling
In fact, endless scrolling can be an ideal solution for engaging
users in exploring the depths of a site. Scrolling is easier and faster
than a click, in addition, it is good for mobile devices. However, the
endless scrolling causes some inconvenience to users and does not always
display the true amount of data. Therefore, use the scroll with the
ability to attach materials to the top. This way, users can view a
wealth of information without having to download all the pages.
Background Video/Audio
Appropriate video or audio on the site can definitely attract the
attention of users, as well as scare them away. This is a good
resource, but at the same time the download speed slows down and as a
result, the visitor’s attention is lost. On the other hand, there are
many mobile devices in which background video playback function, is
simply disabled. If you already use a background video, make it wisely
so that it conveys and expresses the spirit of your brand. Therefore,
add a video with a proper 'play' and 'pause' buttons to control the
sound.
Lack of Optimization for Search Engines
In order to create a website, you need not only to complete
web-design courses, but also to understand the principles of the search
engines. The search engines are the bridge that leads the users to
websites. Therefore, make sure that the texts on the site are unique and
on all pages of the site, meta tags are also registered. These tags
will tell the search engines what topics the published content belongs
to. In addition, enter thematic keywords into articles on the site so
that users will be able to find your resource. The proper optimization
of the site will increase the speed of indexing pages.
Slow Loading
Slow loading of the page can adversely affect the performance of
the website. Page load time is the main reason why many sites remain
abandoned. Poor page performance also influences user buying behavior. A
developer can simply compress JavaScript or CSS files, instead of
carefully compressing every page of the site where these files are
located. Image size can also be optimized in order to reduce download
speed. In addition, the web-based tools will provide insight about your
site and also improve the download speed.
Bad Formatting & Irrelevant Content
For the user, there is nothing worse than getting no fresh
content, but obsolete. The same goes for goods that are already sold. If
the web resource has information that depends on time, then you need to
have an absolutely clear system for tracking its relevance and
timeliness. In addition, learn how to format the content including break
the text into paragraphs, use headlines, and align all the elements on
the grid. Make sure the headings should be in one font and the main text
in others.
Conclusion
A simple and usable design can make your website great and
informative. It is one of the major processes to establish your business
online and to attract more users. By avoiding the above-mentioned
mistakes, you can easily give your user a positive experience. This
thing is only possible if you engage your customer by offering
informative and quality content regularly.
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